Inside Group launches Inside Radio

Inside Group takes a new step by acquiring Must FM, with the ambition of injecting new energy into the station.

This purchase is part of the group's commitment to strengthening its presence in the local media landscape by offering a modern radio station that is close to its audience and decidedly forward-thinking.

With this acquisition, Must FM evolves into Inside Radio—a station that retains its DNA while reinventing itself. The objective is clear: to modernize the programming schedule by putting even more emphasis on local voices, Belgian talents, and regional initiatives. While maintaining its pop-rock music format, Inside Radio promises to broaden its offerings with new shows, exclusive content, and increased interaction with its audience through social media and regular contests. This renewal is backed by a motivated and dedicated team, ready to energize the airwaves with a refreshed lineup.

Inside Group is fully committed to making Inside Radio an indispensable player in local news and musical entertainment.